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What is Power BI?

  • Connects to data wherever it is and provides a single source of the truth

  • Power BI offers deep insights through interactive dashboards and reports, aiding strategic decision-making.

  • Leaders access up-to-date data for timely resposes to operational needs and market dynamics.

  • Reduces expenses compared to traditional BI solutions and eliminates the need for extensive IT infrastructure.

  • Power BI scales seamlessly, accommodating evolving business needs and expanding data volumes.

  • Provides self-service analytics, freeing IT resources and fostering a data-driven culture across the organisation.

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Why Business Leaders Choose Power BI

...Power BI, has massive market reach and momentum through Microsoft 365, Azure and Teams integration, flexible pricing, well-above-average functionality, and an ambitious product roadmap.
— Gartner, April 2023

Microsoft have been recognised by Gartner as the leader in Business Intelligence for the 16th year in a row.

Although Microsoft have numerous solutions in this field, Gartner’s appraisal focuses specifically on Power BI.

The Power BI service now has a per-user offering to appeal to smaller organizations with 300 or fewer employees.
— Gartner, April 2023
Microsoft doesn’t use a cross-selling strategy to increase revenue per customer, like most ABI platform vendors do.
— Gartner, April 2023

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